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Dental Consultant | Building a Better Team

Recruiting employees can be a time-consuming, stressful, and sometimes costly endeavor. When you’re looking to build an optimal team, it can be tempting to hold onto old employees for too long and hesitate to hire new ones until you’re confident you’ve found the “perfect” fit. However, both of these common mistakes can be damaging to the efficiency and culture of your business in the long term. Building an ideal team can take time, but keeping the following tips in mind can help ensure your business is able to thrive. 

Out with the old… 

It can be hard to let go of any employee. Ideally, everyone you bring to your business will become a valuable member of the team. Unfortunately, that’s not always going to be the case. If an employee is displaying any of the following signs, it might be time to consider letting them go: 

  • Bad Attitude: This includes eye-rolling, snide comments, complaints, confrontational tone, and passive-aggressive speech or actions. An employee that disrespects their co-workers won’t have the best interests of the team or the business at heart. 
  • Lack of Engagement: Whether unfocused at work or unresponsive during meetings, an employee that’s not mentally present can’t give their best to their work. 
  • Dishonesty: Whether this involves refusal to accept accountability, blaming others for mistakes, or outright lies, dishonesty is harmful to your business and your team. 
  • Poor Performance: While it’s expected that an employee in a new role may need an adjustment period, if that employee shows an ongoing inability to grow professionally or meet the expectations of their position, it might be a harbinger of even bigger problems down the road. 

In with the new… 

Whether you’re looking to replace current employees or meet the demands of a growing business, you want to do everything you can to make sure you’re hiring the right people for your team. Here are some tips that can help streamline the hiring process: 

  • There’s No Such Thing as Perfect: When looking to bring in new employees, it can be tempting to wait until you’ve found the “perfect” fit. However, that can unnecessarily slow down the process and cause you to skip over individuals who might become great assets for your team in time. Keep in mind that a good employee is one that grows and performs well, and look for individuals that possess the qualities needed to thrive long-term. 
  • Follow Your Gut: Instincts exist for a reason. If something about a prospective employee isn’t sitting right with you, it could be a sign that there’s a deeper problem you’ll have to address in the future. While you shouldn’t necessarily make quick decisions on feelings alone, it’s worthwhile to take them into account. 
  • Listen to Your Team: The members of your staff will often be able to offer good insights into how the company can grow. Whether a trusted employee is revealing the poor performance of a co-worker or a team is asking for another member to help manage their growing responsibilities, it’s worth seeking their input when making decisions. 

Though there’s no exact science to building a successful team, there are proven strategies you can use to help the process be as painless as possible. By holding current employees to a clearer standard and exercising discernment with new and prospective employees, you can make the hiring process operate more smoothly and increase the overall productivity and happiness of your team. 

For more advice on building a better team and managing your practice growth, contact our office. 

Dental Consultant Evelyn Horne Url: https://evelynhorne.com/ (803) 667-3958

Dental Consultant | Get Organized, Get Productive

Time is money. If you want your practice to be as efficient and economically prosperous as possible, you don’t want to spend valuable time dealing with the effects of clutter and chaos. Disorganization is shown to have a direct negative impact on productivity and, by extension, your earning potential as a practice. 

Whether you feel like you’re drowning in papers or you want to learn tips to take your efficiency to the next level, here are some tips to help you and your team get organized. Contact our team today to learn more about the strategies we can help you implement to ensure you’re getting the most out of your practice. 

Clean Up the Clutter 

When you have so many different things demanding your attention throughout the day, it can be difficult to keep on top of everything. If you’re not careful, papers and other clutter can accumulate faster than you realize. Once the pile starts to get away from you, it can be hard to ever work your way back through without having to set aside valuable time to sort through everything. 

It’s easier to avoid getting yourself into this mess in the first place once you have organizational strategies in place. You might create a unique filing system for handling the various kinds of mail that comes through your office. Perhaps you set specific team members in charge of returning calls. The best system of organization is the one that works for you and your team.  

Don’t Let Your Time Manage You 

It can be difficult to prioritize the different duties of your work. It’s rare that even an hour will go by without a variety of different distractions. While you’ll have the occasional emergency that demands immediate response, most of these interruptions will not need to be addressed right away. 

Resist the urge to drop everything every time a new email or task arises. Operating this way will only make it harder to actually accomplish any of your duties on time. Instead, learn to prioritize which things need to be addressed immediately and which can be done later. Delegate what can be passed to another and clarify deadlines for things that must be completed by you to allow accurate prioritization of tasks. 

The day-to-day efficiency of your business can impact its long-term success. Don’t waste your time digging through clutter because you’re working without a plan. For more strategies for your success, contact our office. 

Dental Consultant Evelyn Horne Url: https://evelynhorne.com/ Columbia, NC (803) 667-3958

Dental Consultant | Schedule Blocking: Finding More Time in Your Schedule

Time is a limited resource.  Schedule blocking is a way to plan your day visually by designating blocks of time for specific tasks.  This strategy is particularly helpful for arranging your schedule to fit a variety of tasks–both inside and outside the office. 

Redirect Your Focus

As an office manager or business owner, finding more time in your schedule will allow you to focus on the business.  You’ll be able to have a better handle on the health of the business, including growth goals, finances, your team’s efficacy, and patient experience, to name a few.  Being successful takes deliberate actions, it doesn’t happen passively.

Time Budgeting

Utilizing schedule blocking allows you to delegate your time and energy for specific tasks.  By setting aside a set block of time for different tasks you’ll optimize productivity and can your team a good idea of when you’ll be available.

Stay Organized

Organization is easy! It’s easiest to practice schedule blocking using an online calendar.  Time block schedules minimize the need of keeping track of important notes and tasks on paper or needing to commit them to memory.

Many find using a color coding system to differentiate tasks helps them stay organized and keeps their schedule easy to read at a glance.

Sounds Great! How do I start?

Take a few minutes now to jot down your goals for the next few days.  As you prepare to put them in your calendar, review some of these tips to help you get started with blocking your schedule:

  1. Set Goals and Due Dates

With your list of goals for the next few days, take some time and set deadlines for each task.  When you have a written set of goals with due dates, you hold yourself accountable to getting them done.  It’s a lot harder to push something off that you have a written, visual deadline for than something you’re only mentally keeping track of.

  • Make Every Minute Count

Schedule your whole day and include everything–from morning emails to closing procedures. When you schedule your entire day it helps you get more done and leaves you with more free time.  By accounting for all the tasks–big and small–you’ll find you have less stress throughout the day knowing you haven’t forgotten anything. 

  • Prioritize

When reviewing your schedule for the day, prioritize the most important tasks to be done.  Schedule blocking helps you prioritize tasks based on what’s most important. And by color coding, it’s easy to stay organized and arrange your schedule based on levels of importance.

  • Maximize Your Schedule

Set realistic time goals for your daily tasks. If you know a task usually takes one hour, you can allocate an hour by blocking your schedule without worrying about where you’ll find the time for the task. Time blocking prevent overbooking yourself and affords you the appropriate amount of time to finish your tasks each day. Time blocking also reduces the amount of time you spend planning for a task and offers you more time to execute the task.

We hope these tips help you take control of your day instead of allowing your day to take control of you!

If you need help with schedule optimization in your practice or other practice consultation services, please contact us to learn more and to get started today!

Aberdeen Dental Consultant | Organization = Efficiency

Organization is a vital part of what keeps your practice growing and thriving! Every aspect of the patient’s visit, from the moment they step foot in the office until the moment they leave, must run smoothly in order to insure the patient’s satisfaction and encourage a return visit.  It all starts with the organization your office.

Tips for Optimizing Office Organization:

  1. Clear the Clutter.  Keep the receptionist area near the entrance and free of clutter. Patients need to be able to complete and return paperwork as quickly and efficiently as possible in order to for the office to run smoothly.  Having a clutter-free lobby and front desk helps ensure the patient a comfortable experience.  Be in the habit of cleaning these areas regularly to boost productivity and reduce stress. 
  1. Don’t overcrowd.  Make sure your patients are comfortable in your waiting area, and don’t overschedule patients. You don’t want to have an unexpected surge of aggravated patients sitting in a cramped lobby.  Each patient should feel like they are being treated like an individual, not made to feel like they are lost in a crowd.  Also keep extra room available to accommodate a sudden patient overflow.
  1. Smooth and seamless.  Organize your office to ‘flow’ in one direction. From the time a patient enters the office throughout the entirety of their visit, they should remain moving forward in the same direction, never doubling back where they’ve already been at any point.  Ensure exam rooms are easily accessible from the waiting area, patients should move seamlessly from one station to another.
  1. Clear Digital Clutter.  Make sure you have a system in place to help organize and filter your emails and digital files, in addition to a system for paper documents. Learn to prioritize different types of emails so you can easily and distinctly separate what’s important and needs an immediate response, from what’s less important or junk.

These are a few ways that organizing your office can insure a more enjoyable experience for your team as well as your valued patients, leaving them eager for a return visit.

If you’re ready for a practice consultation or other helpful tips, contact us for more information.

Dental Coach Near Me | Boost Your Case Acceptance by Connecting with Patients

For many dentists, treatment acceptance can be a difficult topic. Nobody enjoys feeling pushy about a service they provide or a product that they offer, and the same concept holds true in dentistry. However, did you know that you can improve your case acceptance rate by simply reworking the way you talk to your patients? Learn how to have two-sided patient communication in our latest blog.

Help Them Understand the Benefits

When approached with an important decision from an outside source, people tend to be on the defensive — especially when it comes to something as intimate as healthcare. That’s why you should rethink the way that you handle case acceptance.

  • Your patient needs to understand their situation, whether it is a cosmetic issue, a preventative measure, or an urgent oral health concern.
  • Patients need to be able to follow your reasoning for why the service is necessary and how exactly it can change their oral health for the better.

Once they have a true understanding of the ‘problem’ and the ‘solution,’ they will feel more compelled to accept the treatment they need.

Stop Speaking and Listen

During your patient appointments, don’t simply run through the checklist of explaining their treatment. Patients want to feel that they’ve been listened to, not talked at. 

Ask what their goals, needs, and concerns with regards to their oral health, confidence, and quality-of-life. Then, let them speak. Giving them the chance to voice their own opinion shows you care about them and how they feel, both before and after their treatment.

Educate and Elevate

Patient education is important. While there is a fine line between explaining and over-explaining, you should do your best to educate your patients about their oral health.  Avoid judgment and being too graphic, but provide a thorough explanation of their current dental and oral health. 

If they are curious about tiny cracks in their teeth, explain craze lines. If they want to know why their gums bleed when they floss, explain periodontal health and how to prevent it. When patients feel that you are invested in not only their wellbeing but their education, too, they feel more confident in the care you’re providing.

You can increase patient acceptance by having a two-way conversation with patients and including them in their oral health.  These conversations will ensure patients understand their problem and are given a solution, are allowed to discuss their own concerns and goals, and are educated on treatment and services.  Patients will feel that your suggestions are being given with their best interest in mind — that you care about your patients as individuals, not just as a mouth to fix or a goal to meet.

Schedule a consultation with our team today to discuss more techniques on how you can boost treatment acceptance and improve your practice.

Dental Consultant Near Me | Shimmer & Shine

Perhaps in the past, you’ve gotten by in business by your good looks, excellent personality and stellar reputation. In 2018, it seems like everyone and their mother is now a dental consultant. Things have changed drastically even in the past 5 years. The good news is that many dentists are now embracing the services you have to offer. They’ve come to accept that achieving clinical excellence and business excellence is more than a full-time job. They’ve realized with the right consultant, they can have a more cohesive and communicative team. 

Have you considered marketing, but fear the sticker shock that comes with a custom-branded website? Perhaps you’ve considered having a strong social media presence, but just don’t fully understand how that’s going to work to bring in new business for you. Whether you’re starting a new business or looking to catapult your existing brand to a new level, we can help. 

Since starting our dental marketing company in 2009, we’ve decided assisting dental consultants with their brand, unique selling proposition and marketing materials is the best marketing we can provide. Why not help our fellow consultants achieve new levels of success and impress their pants off in the process? This only leads to both of our long-term success. 

If you’ve considered growing your business, but feel a bit unsure of where you should start, contact our team. Our team will do all we can to make your marketing shimmer, shine and stand out! You’re not in this alone.

Dental Consultant | Revitalizing Revenues Through Increased Investment

Dental Coach

Every business experiences trends of increasing and decreasing revenues. When new business slows and income begins to dip, many business owners react by cutting back on the item in their budget they think is most expendable: marketing.

The unfortunate reality is that this is almost definitely the wrong step to take. When you cut your marketing budget, you reduce your revenues as well.

Today’s business cannot survive through only word of mouth referrals. Your company needs to attract new clientele on an ongoing basis, not just in the weeks following a postcard blast or mass email. In addition, you need to engage and maintain the loyalty of your existing customers.

Consistent, effective marketing helps you achieve both ends.

One recent study examined the marketing budgets of several publicly-traded companies. The researchers found that businesses that were spending an average of 16.5% of revenue grew up to 15% annually, and those that spent an average of 22% grew 16% – 30% annually.

When your marketing budget increases, your revenue follows suit.

There are several factors that can influence how much your business should be spending on marketing.

  • Are you a new startup company? You may need to invest more until you have established a client base.
  • Is business established and you want to maintain growth? Compare your current rates of new customers to those lost annually to determine how your current budget is doing.
  • Is business stagnant or decreasing? Consider investing an additional 5% or 10% above your current marketing budget, at least until the trend reverses.
  • How competitive is your local market? Higher competition requires greater investment to grow business.

For more advice regarding your marketing budget and business growth, contact our office.

Phone: (803) 667-3958

Dental Coaching | The Costs of a Toxic Employee

Dental Consultant

Hiring is time-consuming, stressful, and sometimes costly. In some cases, this causes business owners to avoid firing an employee long after it has become clear that the person is damaging the overall work environment. Finding the right person for your office can be challenging. However, continuing to retain a toxic employee can be far more costly for you and your business.

What is a “toxic employee?”

A toxic employee is easily recognized for exhibiting several, if not all, of the following behaviors:

  • Bad attitude: This includes eye-rolling, muttering, snide comments, complaints, confrontational tone, and passive-aggressive speech or actions.
  • Lack of engagement: This can include work-avoidance, lack of enthusiasm, unwillingness to accept responsibilities, and being inattentive in meetings and huddles.
  • Dishonesty: Whether this involves refusal to accept accountability, blaming others for mistakes, or outright lies and thefts, dishonesty is harmful to your business and your team.
  • Poor work performance: While a new team member may experience a learning curve at first, the toxic employee never rises above the bare minimum of what has been explicitly listed as expected. In many cases, they may not even be fully or properly completing work. They are uninterested in feedback or training and unwilling to work to improve.

Do you recognize anyone in your office from these descriptions? If so, it’s time to pull the plug.

When you continue to keep a toxic employee on your staff, you may avoid the headaches of the hiring process in the short term. However, you are creating a host of other problems for yourself that will cost you a great deal more time, money, and energy to solve in the long term.

One toxic employee in your office can cause:

  • Loss of new customers: If a toxic employee is interacting with potential customers, they are creating a negative image of your business, which can lose hundreds or thousands of dollars in revenue.
  • Loss of existing customers: If your clients are treated poorly even once, they may choose to take their business elsewhere – and they may tell others.
  • Loss of your best team members: Your best people want to work in a positive environment where they feel supported and appreciated. By tolerating the complaints or shoddy work of one toxic person, you risk losing team players to a company that maintains a better atmosphere.

Don’t compromise your business or your best team members by refusing to fire toxic employees. For more strategies to improve your business, contact our office.

Evelyn Horne, Inc.

Phone: (803) 667-3958

Dental Consultant | 3 Ways to Buy Time

Dental Coach

Time is your most precious resource. On certain days, managing your time is not just difficult, it is downright impossible. Ask yourself about the strategies you are currently using to organize your day. What other tools could you be leveraging to save your practice’s most precious commodity? Here are 3 methods you can implement to maximize your time.

1. Re-evaluate Your Management Tactics

You can buy time without spending a dime. Employ a new way of keeping track of practice productivity. You can have your team record their tasks for the day in a quick email. Each staff member can quantitatively list their duties, allowing for simple reference later. This cuts down on micromanaging your staff by way of asking, “What did you do today?” Managerial work is difficult to implement after a full day of back-to-back appointments.

You can cut back on daily meetings because you will have a clear picture of what each team member is contributing. Having a list of completed tasks at the end of the day allows for everyone at your practice to be keenly aware of who is to be held accountable for each task.

2. Utilize Apps to Maximize Efficiency

“Lost time is never found again.” Ben Franklin knew this more than 200 years ago, so how can you apply this knowledge to running your practice? There are numerous tools available for your phone that can be a valuable resource for keeping track of your practice. You can benefit from the use of efficiency apps. In today’s world, there is no need to manage all aspects of your business manually.

Take advantage of scheduling apps and software. You can schedule emails to remind patients to book their next visit to your office without having to send it in real time. This can be an indispensable tool for patient retention, by keeping you in consistent contact with your patients. Apps such as these will help you save time, and keep track of your practice’s performance.

3. Consider Express Check-In

It is not always your team that is responsible for lost time slipping through your fingers. One late patient can set the whole day off-schedule. Make it easy for your patients to register. Provide compliant forms online for patients to fill out before coming into the office. Saving time at the front desk will help your entire practice run on schedule. Never allow for your practice to earn a reputation of running behind schedule, instead work with your patients to create a smoother, faster registration. Your patients will not want to fill out redundant forms. Rework any documents or forms where possible to prevent your patients from filling out information such as their name and address multiple times.

Successful business leaders are experts at time management. Put methods in place that allow for concrete, quantitative results to measure productivity. Utilize technology to make your life easier and allow your patients to work with you to save time. Don’t get caught watching the sand fall through the timer, take action and rethink your time management strategies.

For more information, contact us today.

Phone: (803) 667-3958

Dental Coach | Build Your Team to Succeed

Dental Consultant

Your team is vital to the success of your practice. Working in a positive atmosphere is sure to keep a team motivated for long-term prosperity. Unfortunately, the opposite is also true. If you have noticed a slip in your team’s efforts, it may be stemming from a lack of understanding. Here are proven ways to boost your team’s morale and work ethic.

Know how you work

To lead a successful team, you must be aware of how you work as a leader. Understanding your leadership techniques and styles will help you tailor your techniques to your team’s needs. Don’t be afraid to be critical of yourself and continue to look for new ways to improve.

Know how they work

Get to know your team members on a personal level. Learn their strengths and weaknesses and what they expect out of you as a leader. This will make them feel heard and know they have your support.

Define roles and responsibilities

When you learn about who your team members are as individuals, you will be able to know what they excel at. This gives you the opportunity to clearly define each member’s roles and responsibilities around the office. Giving a clear vision to each member will allow them to make strides in their respective areas.

Give feedback

Employees like to know how they are doing on the job. Remember to give them plenty of feedback on what they excel at and what they can improve on. Tailor your feedback to how they best receive it and always be conscious to celebrate their success.

Leaders can only be as successful as their teams.  Appreciate who they are as individuals and you will appreciate what they do as employees. If you are looking for more team building techniques, or you need help improving your dental practice, contact us today to speak with one of our trained professionals.

Phone: (803) 667-3958